Tech

Don't ask for success stories, ask to see a PR: the new way to evaluate B2B software providers in 2026

Angel Niño

At Crazy Imagine Software, we're ready to solve your technical challenges. Our experience spans diverse sectors and global projects, encompassing a wide range of cases and situations that have refined our processes, tools, and workflows. Let's build upon your roadmap; schedule a free consultation to develop your future.

Don't ask for success stories, ask to see a PR: the new way to evaluate B2B software providers in 2026

It is time to choose a new technology partner. Many will approach you and present success stories to prove they are capable, but you are an experienced leader and you know it well: success stories are not a sufficient guarantee of expertise.

When a new client shares their experiences with other providers, we instantly understand their mistakes and adjust our process to offer more value and real solutions. These are the items that a high-level provider brings together and that characterize us.

Maturity in the engineering lifecycle (CI/CD and DevOps)

An elite provider must offer more than just pipelines. They must master the complete cycle, from the first commit to deployment in production and the post-mortem of incidents.

Expertise in this aspect stands out (or is absent) in the way they structure branches, automate tests, deployments and rollbacks, and how they document each step.

Each candidate to become your partner must show you a real Pull Request (PR) and its associated pipeline: what checks run, what gets blocked if something fails, what metrics they monitor before and after the deploy.

A good partner knows how to explain why they made certain decisions in their CI/CD design and how those decisions reduce lead time, increase deployment frequency and lower the risk of incidents.

The Crazy Imagine Software method

We always start from the repository and the PR, not from the pitch: we define branching strategies, pipelines and environments based on your risk, your compliance and the release cadence your business needs.

We do not just deliver a pipeline and leave: we provide delivery and stability dashboards, clear blocking check policies, and documentation that can be operated by your own team.

Our objective is that any PR looks and feels like the work of a mature internal team.

Code quality standards and technical debt management

The difference between a standard provider and an excellent one lies in the management of technical debt and code quality from day one.

A solid team has explicit criteria for readability, design, test coverage, error handling and documentation, and applies them consistently, not only when time allows.

In a well-crafted PR you should see:

  • Clear descriptions.
  • Justification for the changes.
  • Associated tests.
  • Small steps.
  • Reviewer feedback.

Ask how they register and prioritize technical debt, how they link it to the roadmap and what percentage of effort they reserve to pay it regularly.

The Crazy Imagine Software method

Technical debt is not hidden: it is registered, tagged and connected with your backlog and your roadmap, reserving explicit capacity in each cycle to pay it before it becomes a structural blocker.

This translates into more predictable releases, fewer regressions and a product that scales without requiring traumatic rewrites every time the business grows.

Regarding the code, our standard is not “that it works in production,” but that it is maintainable in two years, by a team that does not yet exist. That is why we systematically measure:

  • Relevant coverage.
  • Complexity.
  • Coupling.
  • Error handling.
  • Talent filtering and retention model

A provider that can quickly find reinforcements is useless to you if they cannot guarantee consistency of talent over time. An irregular flow is not useful at all; it only serves to hinder.

A strategic partner has a rigorous process of technical filtering, evaluation of soft skills and teamwork collaboration tests, and can explain that process to you with concrete examples.

As a CTO, it is critical that you ask who reviews the technical exercises, how they simulate real project situations and what indicators they use to decide who they hire or reject. Then go to the second level:

  • What do they do to keep their best people on your project?
  • How do they handle replacements, vacations and rotation?

A serious provider will talk to you about growth plans, mentors, pairing by seniority and mechanisms so that knowledge remains within the team and not only in isolated individuals.

The Crazy Imagine Software method

In the specific case of an engineer, the candidate goes through problem-solving tests, system design, reading and improving legacy code and remote teamwork simulations.

In addition, we carry out a validation of communication and judgment with non-technical stakeholders to confirm that the reinforcement can translate technical impact into business results.

Once inside, the obsession is continuity: we form stable teams, with growth plans, internal mentorship and knowledge distribution schemes to prevent “know-how” from accumulating in a single person.

Security governance and compliance

In B2B, especially if you are in FinTech, healthcare or regulated sectors, security is not a “plus”: it is a basic requirement to enter the conversation.

According to Statista data, almost half of global projects focused during 2025 on cybersecurity and trust generation. The same report indicates that 34% of companies invested in continuous security training.

A competent provider has clear policies for credential management, access control, backups, encryption and the handling of sensitive data. In addition, they can demonstrate it with processes, tools and documentation, not with slides.

The Crazy Imagine Software method

We apply secret management practices in CI/CD, role- and environment-based access control, tested backups and encryption aligned with the requirements of your sector, integrating everything into your existing processes when you already have defined corporate frameworks.

In addition, we perform pragmatic threat modeling, dependency reviews, automation of static/dynamic analysis and help you translate standards such as OWASP or ISO/SOC frameworks into concrete team actions.

The reason is clear: we treat security as a design dimension, not as a last-minute checklist.

Transparency and observability of progress

A daily call is not enough: you need real visibility into progress, blockers and quality. That means living boards, shared metrics and reports that speak both in business language and technical language.

From every provider you should know how they structure their work management:

  • What tools they use for tickets.
  • How they define priorities.
  • How they report progress.
  • How they expose risks before they explode.

Ask to see examples of dashboards with metrics for throughput, lead time, defects, incidents and end-user satisfaction. A good partner also places observability on their own work and is willing to be measured the same way as your internal team.

The Crazy Imagine Software method

As a CTO, you want to see everything, and we operate under that premise. That is why we always work on your tools or set up a transparent management stack where you can follow the workflow, priorities and blockers.

We complement this with dashboards of throughput, lead time, defects, incidents and satisfaction that we put on the table in every cycle review.

Seniority capacity and technical interlocution

Your need is not only to have talent to develop, but the ability to think with you about the product, the roadmap and architectural decisions. If every conversation consists of translating technicalities into business language, you are buying hands, not judgment.

Evaluate who your main interlocutor will be: is it someone who can challenge assumptions, propose alternatives, estimate technical risks and speak clearly to leadership?

A high-level provider assigns you senior profiles who know how to navigate conversations with CTOs, Product and CEO, and who can internally lead their own developers.

The Crazy Imagine Software method

We always assign you a senior focal point who thinks about the product with you, not just coordinates tasks.

This person has experience speaking with different leaders, also being skilled at translating strategic objectives and linking them with architectural decisions, backlog priorities and realistic delivery commitments.

Alignment with the technology stack and scalability

A good provider is capable of working on your current stack, evaluating its limits and proposing a realistic path of evolution without breaking the operation. They do not force you to work with their tools; they adapt to what your business goals and roadmap require.

When selecting your next partner, ask for examples of projects where they entered a legacy stack, understood it, stabilized it and then scaled it.

Also ask how they think about scalability: not only in terms of users and traffic, but also in terms of ease of onboarding new developers, modularity, testing and observability.

If their technological proposal does not contemplate scenarios of growth, mergers, new markets or future regulatory requirements, you are facing a provider who is thinking about delivering features, not about accompanying the full life of your product.

The Crazy Imagine Software method

We perform a deep reading of your current architecture, your business constraints and the capabilities of your internal team to propose the lowest-friction path toward the next stage of scale.

In our framework, scalability has three dimensions:

  • Technical dimension (performance, resilience, observability).
  • Organizational dimension (how quickly you can add new developers without breaking anything).
  • Compliance dimension (how growth will affect your regulatory and security requirements).

Our role is to accompany that entire arc of evolution, from the first PR to the next phases of financing, market expansion or mergers that your product may face.

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